engineering metrics for engineers                                                             
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                        david abram                                                                                         
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                      sponsors                                                                                      
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                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                the kids are playing musical chairs.                                                                                                                                        
                                                                                                                                                                                            
                there are three chairs and four kids left.                                                                                                                                  
                                                                                                                                                                                            
                two consultants are observing the game.                                                                                                                                     
                                                                                                                                                                                            
                consultant 1: "we should add a chair so every kid gets one."                                                                                                                
                                                                                                                                                                                            
                consultant 2: "too expensive. we should just reduce the headcount."                                                                                                         
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                  hi everyone, i'm david abram                                                                  
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                   •  software development consultant                                                •  legacy system migrations                                                            
                   •  crocoder, inc. (crocoder.dev)                                                  •  software architecture                                                               
                                                                                                     •  executing strategy initiaves                                                        
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                             measuring developer productivity?                                                             
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                   •  easy -> prs merged per dev per week                                                                                                                                   
                   •  everyone breaks down prs to few lines of code changes                                                                                                                 
                   •  devs have over 9000 prs to review                                                                                                                                     
                                                                                                                                                                                            
                                                                                                                                                                                            
                   •  tickets closed?                                                                                                                                                       
                   •  lines of code?                                                                                                                                                        
                   •  commits per day?                                                                                                                                                      
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                  why leadership loves metrics                                                                  
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                visibility                                                                                                                                                            
                predictability                                                                                                                                                        
                roi                                                                                                                                                                   
                                                                                                                                                                                            
                companies want clarity - but software engineering is messy.                                                                                                                 
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                    why engineers fear metrics                                                                    
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                   •  feels like surveillance                                                                                                                                               
                   •  turns improvement into judgment                                                                                                                                       
                   •  individual scorecards                                                                                                                                                 
                                                                                                                                                                                            
                metrics meant to guide teams end up punishing individuals.                                                                                                                  
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                             the core question                                                                             
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                are we effective at turning effort into impact?                                                                                                                           
                                                                                                                                                                                            
                the problem isn't that we measure; it's that we often measure the wrong things.                                                                                             
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                 what are engineering metrics?                                                                 
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                quantitative measures of software development processes, team performance, and system health                                                                                
                                                                                                                                                                                            
                   •  build time, deploy frequency, bug rates                                                                                                                               
                   •  pr review time, lead time, cycle time                                                                                                                                 
                   •  developer satisfaction, cognitive load                                                                                                                                
                                                                                                                                                                                            
                numbers that tell you how work flows through your system                                                                                                                    
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                dora: devops research and assessment by google                                                
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                change lead time                                                                                                                                                      
                deploy frequency                                                                                                                                                      
                change failure rate                                                                                                                                                   
                mean time to recovery                                                                                                                                                 
                                                                                                                                                                                            
                don't use it to evaluate team-by-team performance - rather the whole org devops maturity                                                                                    
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                       dora performance levels                                                                       
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                    metric         │ elite        │ low                                                                                     
                                                                    ───────────────┼──────────────┼────────────────────                                                                     
                                                                    lead time      │ < 1 hour     │ > 1 month                                                                               
                                                                    deploy freq    │ multiple/day │ once per 1-6 months                                                                     
                                                                    change failure │ 0-15%        │ 46-60%                                                                                  
                                                                    mttr           │ < 1 hour     │ > 1 week                                                                                
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                  space framework by microsoft                                                                  
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                satisfaction                                                                                                                                                          
                performance                                                                                                                                                           
                activity                                                                                                                                                              
                communication                                                                                                                                                         
                efficiency                                                                                                                                                            
                                                                                                                                                                                            
                productivity includes people and collaboration.                                                                                                                             
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                       devex framework (acquired by atlassian)                                                       
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                   •  tool friction                                                                                                                                                         
                   •  feedback loops                                                                                                                                                        
                   •  cognitive load                                                                                                                                                        
                                                                                                                                                                                            
                focus on daily friction, how work feels.                                                                                                                                    
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                            the fuller picture                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                    speed + wellbeing + experience = engineering health                                                                     
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                    three buckets in every org                                                                    
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                ▓▓▓ operations                                          ▓▓▓ tactics                                         ▓▓▓ strategy                                                    
                                                                                                                                                                                            
                developer's world                                       team's world                                        leadership world                                                
                                                                                                                                                                                            
                devs, tech leads, pos...                                vps, managers...                                    cxo, directors...                                               
                                                                                                                                                                                            
                                                                                                                                                                                            
                each bucket tells a different story - it's really difficult to communicate stuff between them properly.                                                                     
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                    operations: the developers                                                                    
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                   •  build times, flaky tests, pr pickup / review time                                                                                                                     
                                                                                                                                                                                            
                                                                                                                                                                                            
                focus: how easy is it to get something done?                                                                                                                          
                                                                                                                                                                                            
                when experience breaks, productivity disappears.                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                                tactics: teams                                                                                
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                   •  throughput, pr size, predictability                                                                                                                                   
                                                                                                                                                                                            
                                                                                                                                                                                            
                focus: are we executing with steady rhythm and quality?                                                                                                               
                                                                                                                                                                                            
                this is about tempo - flow, not speed.                                                                                                                                      
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                      strategy: the leadership                                                                      
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                   •  roi, satisfaction, customer impact                                                                                                                                    
                                                                                                                                                                                            
                                                                                                                                                                                            
                focus: are we investing in the right things?                                                                                                                          
                                                                                                                                                                                            
                alignment matters - fast in the wrong direction is still wrong.                                                                                                             
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                                   the balance                                                                                   
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                developer experience — engineers stay productive                                                                                                                            
                                                                                                                                                                                            
                team tempo — delivery stays consistent                                                                                                                                      
                                                                                                                                                                                            
                organizational alignment — work creates impact                                                                                                                              
                                                                                                                                                                                            
                all three buckets matter.                                                                                                                                                   
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                              red flags: when metrics go wrong                                                              
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                ▍ 󰳦 Caution                                                                                                                                                                 
                                                                                                                                                                                          
                watch out for these warning signs                                                                                                                                         
                                                                                                                                                                                            
                   •  weaponized against individuals                                                                                                                                        
                   •  vanity metrics (commits/day, loc)                                                                                                                                     
                   •  metric theater                                                                                                                                                        
                   •  context-free comparisons                                                                                                                                              
                                                                                                                                                                                            
                we've all seen them.                                                                                                                                                        
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                             spot the red flag                                                                             
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                which would you trust?                                                                                                                                                      
                                                                                                                                                                                            
                   •  commits per day                                                                                                                                                       
                   •  tickets closed                                                                                                                                                        
                   •  pr review time                                                                                                                                                        
                   •  developer satisfaction                                                                                                                                                
                                                                                                                                                                                            
                why the others fail:                                                                                                                                                        
                                                                                                                                                                                            
                   •  commits -> easily gamed, no quality signal                                                                                                                            
                   •  tickets -> depends on ticket sizing                                                                                                                                   
                   •  pr review time -> actionable friction point ✓                                                                                                                         
                   •  developer satisfaction -> leading indicator ✓                                                                                                                         
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                                metric theater                                                                                
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                ▍  Warning                                                                                                                                                                 
                                                                                                                                                                                          
                when we optimize for the metric, we stop improving the system.                                                                                                            
                                                                                                                                                                                            
                real examples:                                                                                                                                                              
                                                                                                                                                                                            
                   •  track prs merged → devs split every change into 10 tiny prs                                                                                                           
                   •  track tickets closed → devs cherry-pick easy bugs, avoid hard work                                                                                                    
                   •  track code coverage → tests that assert true === true                                                                                                                 
                                                                                                                                                                                            
                goodhart's law: "when a measure becomes a target, it ceases to be a good measure."                                                                                          
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                green flags: when metrics work                                                                
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                ▍  Tip                                                                                                                                                                     
                                                                                                                                                                                          
                signs your metrics are helping, not hurting                                                                                                                               
                                                                                                                                                                                            
                reveal bottlenecks                                                                                                                                                    
                justify investment                                                                                                                                                    
                pair numbers with context                                                                                                                                             
                stay in the right bucket                                                                                                                                              
                                                                                                                                                                                            
                good metrics spark better conversations, not fear.                                                                                                                          
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                   the communication challenge                                                                   
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                different audiences, different languages                                                                                                                                    
                                                                                                                                                                                            
                   •  developers -> friction                                                                                                                                                
                   •  managers -> flow                                                                                                                                                      
                   •  executives -> outcomes                                                                                                                                                
                                                                                                                                                                                            
                if you mismatch, you lose them.                                                                                                                                             
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                             match the message                                                                             
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                       audience   │ focus      │ question                                                                                   
                                                                       ───────────┼────────────┼─────────────────────                                                                       
                                                                       developers │ experience │ can i get work done?                                                                       
                                                                       managers   │ tempo      │ are we flowing well?                                                                       
                                                                       executives │ alignment  │ right direction?                                                                           
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                          translation practice                                                                          
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                ▒▒▒▒ before                                                                       ▒▒▒▒ after                                                                                
                                                                                                                                                                                            
                "ci is too slow"                                                                  "we lose 15 hours/week = 0.4 fte of productivity"                                         
                                                                                                                                                                                            
                                                                                                                                                                                            
                translation turns pain into impact.                                                                                                                                         
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                                     your turn                                                                                     
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                problem: "pr reviews take too long!"                                                                                                                                        
                                                                                                                                                                                            
                how would you rephrase this for your manager?                                                                                                                               
                                                                                                                                                                                            
                common mistakes:                                                                                                                                                            
                                                                                                                                                                                            
                   •  "reviews are slow" - vague                                                                                                                                            
                   •  "john takes 5 days" - personal attack                                                                                                                                 
                   •  "we need more reviewers" - jumps to solution                                                                                                                          
                                                                                                                                                                                            
                better: "prs wait x days on average, creating y% idle time. fixing this recovers a full sprint's capacity per quarter."                                                     
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                                 closing story                                                                                 
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                instead of accepting the bad metric, you translate it:                                                                                                                      
                                                                                                                                                                                            
                "the real issue is lead time growth from waiting on reviews and builds."                                                                                                    
                                                                                                                                                                                            
                from defending yourself to explaining the system.                                                                                                                           
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                    but, metrics ain't for us!                                                                    
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                "we're too small to track metrics"                                                                                                                                          
                                                                                                                                                                                            
                => you're not too small to have problems. start with one: what hurts most today?                                                                                            
                                                                                                                                                                                            
                "our work is too unique to measure"                                                                                                                                         
                                                                                                                                                                                            
                => every team deploys code, reviews prs, and fixes bugs. start there.                                                                                                       
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                        getting started monday                                                                        
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                   1. operations: build success rate & time, pr review time                                                                                                                 
                   2. tactics: deploy frequency, lead time                                                                                                                                  
                   3. strategy: ktlo vs new features                                                                                                                                        
                   4. all around: developer satisfaction survey                                                                                                                             
                                                                                                                                                                                            
                tools: even a simple spreadsheet works                                                                                                                                      
                                                                                                                                                                                            
                start small, measure what hurts most.                                                                                                                                       
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                      preventing metric gaming                                                                      
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                protection strategies:                                                                                                                                                      
                                                                                                                                                                                            
                   •  never tie metrics to individual performance reviews                                                                                                                   
                   •  measure multiple dimensions (speed + quality)                                                                                                                         
                   •  review metrics quarterly - prune vanity metrics                                                                                                                       
                                                                                                                                                                                            
                make gaming harder than doing good work.                                                                                                                                    
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                                final takeaway                                                                                
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                metrics should be a mirror, not a weapon.                                                                                                                                 
                                                                                                                                                                                            
                if a metric doesn't make developers' lives better, it's not a good metric.                                                                                                
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                          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                                                                                the slow build                                                                                
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                you're waiting 40 minutes for ci. tests are flaky. you've brewed a second coffee.                                                                                           
                                                                                                                                                                                            
                which metric proves this is expensive?                                                                                                                                      
                                                                                                                                                                                            
                a) deploy frequency                                                                                                                                                         
                b) build success rate                                                                                                                                                       
                c) mean time to recovery                                                                                                                                                    
                                                                                                                                                                                            
                answer: b - builds failing 1 in 3 runs = 15 hours/week lost                                                                                                                 
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                         the bottleneck sprint                                                                         
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                team hit all story points, but features aren't shipping.                                                                                                                    
                                                                                                                                                                                            
                which metric shows why?                                                                                                                                                     
                                                                                                                                                                                            
                a) deploy frequency                                                                                                                                                         
                b) lead time for changes                                                                                                                                                    
                c) change failure rate                                                                                                                                                      
                                                                                                                                                                                            
                answer: b - high activity doesn't mean good flow                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                             the money problem                                                                             
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                dashboards green, velocity up, teams shipping... this isn't moving our "revenue".                                                                                           
                                                                                                                                                                                            
                what's missing?                                                                                                                                                             
                                                                                                                                                                                            
                a) alignment between engineering and company goals                                                                                                                          
                b) developer satisfaction metrics                                                                                                                                           
                c) team velocity metrics                                                                                                                                                    
                                                                                                                                                                                            
                answer: a - this isn't a metric... but fast in the wrong direction is still wrong                                                                                           
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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                                                                        resources & references                                                                        
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                research & frameworks:                                                                                                                                                      
                                                                                                                                                                                            
                   •  dora state of devops reports - dora.dev                                                                                                                               
                   •  space framework - microsoft research (2021)                                                                                                                           
                   •  devex framework - getdx.com                                                                                                                                           
                                                                                                                                                                                            
                further reading:                                                                                                                                                            
                                                                                                                                                                                            
                   •  "accelerate" by nicole forsgren, jez humble, gene kim                                                                                                                 
                   •  "the space of developer productivity" (acm queue)                                                                                                                     
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                                                                                                                                                            
                                                        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